unrestrained by convention or propriety; "an audacious trick to pull"; "a barefaced hypocrite"; "the most bodacious display of tourism this side of Anaheim"- Los Angeles Times; "bold-faced lies"; "brazen arrogance"; "the modern world with its quick material successes and insolent belief in the boundless possibilities of progress"- Bertrand Russell
used to describe a remark or action that is clearly untrue or unpleasant, and that shows that you do not care about offending someone = blatant