genericized trademark

listen to the pronunciation of genericized trademark
English - English
A brand name or trademark of a successful product, that has come into general use to refer to the generic class of objects rather than the specific brand type, with the exclusive rights to said product being lost by the parent company, either due to legal action or inappropriate following of trademark law. Examples include Brassiere, Escalator, Touch-tone. Compare to proprietary eponym
genericized trademarks
plural form of genericized trademark
genericized trademark
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