camp style

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English - English
An aesthetic sensibility that regards something as appealing or humorous because of its ridiculousness to the viewer. The concept is related to kitsch, and things with camp appeal may also be described as being "cheesy". When the usage appeared, in 1909, it denoted: ostentatious, exaggerated, affected, theatrical, and effeminate behaviour, and, by the middle of the 1970s, the definition comprised: banality, artifice, mediocrity, and ostentation so extreme as to have perversely sophisticated appeal. American writer Susan Sontag's essay Notes on "Camp" (1964) emphasised its key elements as: artifice, frivolity, naïve middle-class pretentiousness, and ‘shocking’ excess. Camp as an aesthetic has been popular from the 1960s to the present
camp style
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