brand platform

English - English

Definition of brand platform in English English dictionary

(Reklam) The Brand Platform consists of the following elements: Brand Vision The brand's guiding insight into its world. Brand Mission How the brand will act on its insight. Brand Values The code by which the brand lives. The brand values act as a benchmark to measure behaviors and performance. Brand Personality The brand's personality traits (See also definition for Brand Personality). Brand Tone of Voice How the brand speaks to its audiences

Hyphenation

brand plat·form

Turkish pronunciation

bränd plätfôrm

Pronunciation

/ˈbrand ˈplatˌfôrm/ /ˈbrænd ˈplætˌfɔːrm/