blockbuster drug

Englisch - Englisch

Definition von blockbuster drug im Englisch Englisch wörterbuch

A pharmaceutical product that generates more than a billion dollars of revenue for its owner each year

A blockbuster drug is a drug generating more than $1 billion of revenue for its owner each year. The search for blockbusters has been the foundation of the R&D strategy adopted by big pharmaceutical companies, but this looks set to change. New advances in genomics, and the promise of personalized medicine, are likely to fragment the pharmaceutical market

Silbentrennung

block·bust·er drug

Türkische aussprache

bläkbʌstır drʌg

Aussprache

/ˈbläkˌbəstər ˈdrəg/ /ˈblɑːkˌbʌstɜr ˈdrʌɡ/