astroturfing

listen to the pronunciation of astroturfing
Английский Язык - Английский Язык
The disguising of an orchestrated campaign as a "grass-roots" event – i.e., a spontaneous upwelling of public opinion
The disguising of an orchestrated campaign as a spontaneous upwelling of public opinion
astroturfing

    Синонимы

    front organization

    Этимология

    () From AstroTurf (“a synthetic substitute for grass”), as wordplay on "grass roots", as if "fake grass roots". Attributed to U.S. Senator Lloyd Bentsen in an unidentified 1985 public statement: " fellow from Texas can tell the difference between grassroots and Astroturf." (Henry Young, , Illinois Business Law Journal, 2 November 2009)
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