batna

listen to the pronunciation of batna
İngilizce - İngilizce
{i} city in Algeria
BATNA is a term invented by Roger Fisher and William Ury which stands for "best alternative to a negotiated agreement " Any negotiator should determine his or her BATNA before agreeing to any negotiated settlement If the settlement is as good as or better than one's BATNA, the agreement should be accepted If the alternative is better, it should be pursued instead of the negotiated settlement When one party's BATNA is good (or even if they just think it is good), they are unlikely to be willing to enter into negotiations, preferring instead to pursue their alternative option
Best Alternative to a Negotiated Settlement What is your next best option if mediation fails
a town in north central Algeria
Batna City
{i} city in Algeria