markenimage

listen to the pronunciation of markenimage
Almanca - Türkçe
marka imajı
Almanca - İngilizce
brand image
the set of emotional and sensory inputs a consumer associates with a particular product or service in their episodic memory system

Whenever Sally drinks her favorite beer, Coors’ brand image floods her senses with scenes of being on a hot beach drinking something refreshing.

The brand image of a particular brand of product is the image or impression that people have of it, usually created by advertising. Few products have brand images anywhere near as strong as Levi's